It is a part of the Adidas Group, a Germany based sports apparel manufacturing company. It offers a varied variety of footwear along with apparel, premium fashion, sportswear, originals, and also products like bags, watches, eye wear and other sports and clothing related goods. It is one of the biggest sportswear manufacturers in the world and definitely the largest in Europe. It reaches out to all sections of customers with its extensive range of clothing, accessories and shoes meant for all functions. Currently, the brand focuses on five global priorities: Football, Running, Training, Basketball and Originals.
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